In 2018 we saw Aquaman defending the oceans, and in 2019 Coco Collection is stepping up to play its part. This month, four women will embark on an unprecedented 100km stand up paddleboarding expedition around Baa Atoll, Maldives, as part of the brand’s Stand Up for Our Seas initiative.
The team will travel on stand up paddleboards around the atoll, stopping off at different local islands and resorts, running beach cleanups, hosting talks at schools, and giving presentations to various resorts and their guests. They will also be highlighting the steps and initiatives already underway by the local communities to tackle these issues. The activity is sponsored by Coco Collection in collaboration with CSR partner Olive Ridley Project (ORP), a UK charity based in the Indian Ocean which rescues and rehabilitates turtles entangled by discarded fishing nets.
